Privacy Policy
How we collect, use and protect your personal data.
Last updated: 11 September 2026
Strategic Agenda ("we", "us", "our") is a communications consultancy based in London, United Kingdom. We respect your privacy and are committed to protecting the personal data you share with us. This policy explains what we collect when you use www.strategicagenda.com (the "site") or get in touch with us, why we collect it, how long we keep it and the rights you have over it.
We are the "data controller" for the personal data described here, which means we decide how and why it is used. Our contact details are at the end of this policy.
What this policy covers
This policy covers the site, our newsletter, the contact form and any correspondence you have with us by email or phone. It does not cover other websites we link to, which have their own privacy policies.
The information we collect
Information you give us
- Contact form: your name, email address, organisation (optional), the subject of your enquiry and your message.
- Newsletter: your email address.
- Correspondence: anything you choose to include when you email, call or message us, including any information about a project you would like to discuss.
Information collected automatically
- Page views: the pages you visit, the site that referred you, your device type (phone, tablet or desktop), the country your request came from and the time of the visit. This is recorded by our own first-party analytics. It uses a random session identifier that is discarded when you close the tab, and no cookies. Your IP address is used only to work out the country and is not stored.
- Google Analytics: if you accept analytics cookies, Google Analytics also records your visit so we can understand how the site is used. See "Cookies" below.
- Technical logs: our hosting provider keeps short-lived server logs (IP address, browser type, requested page, timestamp) to keep the site secure and running.
We do not collect special-category data (such as health, religion or political opinions) through the site, and we ask that you do not send it to us unless it is necessary for a project we have agreed to work on.
How we use your information and why we are allowed to
UK data protection law requires us to have a lawful basis for each use of personal data. Ours are:
| What we do | Lawful basis |
|---|---|
| Reply to your enquiry and discuss work you have asked about | Our legitimate interest in responding to people who contact us, and taking steps at your request before entering a contract |
| Send you our newsletter | Your consent, which you can withdraw at any time using the unsubscribe link in any email or by contacting us |
| Measure how the site is used so we can improve it | Our legitimate interest in running an effective website (first-party analytics); your consent for Google Analytics |
| Keep the site secure, prevent spam and abuse | Our legitimate interest in protecting the site and its users |
| Comply with legal obligations, such as accounting and tax records | Legal obligation |
We never sell your personal data and we do not use it for automated decision-making or profiling.
Cookies and similar technologies
When you first visit, a banner lets you choose which cookies to allow. Your choice is saved in your browser so we do not ask again, and you can change it at any time using the cookie link in the site footer.
- Necessary: used to remember your cookie preferences and keep the site working. These cannot be turned off.
- Analytics: Google Analytics cookies (for example
_ga) that help us understand which pages are popular and how visitors move through the site. Loaded only if you accept them. - Marketing and embedded media: some pages embed video from Vimeo or YouTube. When you play a video those services may set their own cookies under their own privacy policies.
Who we share your information with
We share personal data only with the service providers that help us run the site and our business, and only as far as they need it to do so:
- Vercel hosts the site and processes technical logs.
- Convex stores the site's content, contact-form submissions, newsletter sign-ups and first-party analytics.
- Resend delivers email notifications when a form is submitted.
- Google provides Google Analytics, if you accept analytics cookies.
- Vimeo and YouTube serve embedded video.
We may also share information with our professional advisers, or with authorities where the law requires it. We may disclose or transfer data if our business is sold or reorganised, in which case the new owner will be bound by this policy.
International transfers
Some of the providers above process data in the United States. Where personal data leaves the UK we rely on safeguards recognised under UK law, such as the UK Extension to the EU-US Data Privacy Framework or the International Data Transfer Agreement, so that your data receives a level of protection equivalent to the UK.
How long we keep your information
- Contact-form enquiries and correspondence: up to 2 years after our last contact, or longer if the enquiry leads to a project, in which case we keep project records for 6 years after the project ends.
- Newsletter subscriptions: until you unsubscribe, after which your address is removed from the mailing list.
- Analytics data: first-party page views are kept in aggregate form; Google Analytics data is retained for 14 months.
- Hosting logs: a matter of days.
How we protect your information
The site is served only over HTTPS. Access to submissions and subscriber lists is limited to authorised staff with individual accounts, and our providers hold recognised security certifications. No transmission over the internet is completely secure, so please do not send us highly sensitive information through the contact form.
Your rights
Under UK GDPR you have the right to:
- Access the personal data we hold about you;
- Correct data that is inaccurate or incomplete;
- Erase your data in certain circumstances;
- Restrict or object to how we use your data;
- Port data you gave us to another provider in a machine-readable format;
- Withdraw consent at any time where consent is the basis for processing.
To exercise any of these rights, email us at the address below. We will respond within one month and will not charge a fee unless a request is clearly unfounded or excessive. We may ask you to confirm your identity first.
If you are unhappy with how we have handled your data you can complain to the Information Commissioner's Office (ICO) at ico.org.uk or on 0303 123 1113. We would appreciate the chance to resolve your concern first.
Children
The site is intended for professional audiences and is not directed at children under 16. We do not knowingly collect personal data from children.
Links to other websites
The site links to partner and client websites and to social-media platforms. We are not responsible for their content or their privacy practices, so please read their policies before sharing information with them.
Changes to this policy
We may update this policy from time to time. The date at the top shows when it was last changed, and significant changes will be highlighted on this page.
Contact us
Strategic Agenda
Grand Union Studios
332 Ladbroke Grove
London W10 5AD
United Kingdom
Email: projects@strategicagenda.com
Phone: +44 20 8968 1299